B.C. Buy Local Campaign
B.C. Buy Local is an annual campaign that celebrates local business to promote the contributions that B.C. businesses make to our economy and our communities. The goal of the BC Buy Local campaign is to provide a digital platform to highlight BC-based businesses and products. The campaign’s pink dots to identify B.C. owned businesses and B.C. made and grown products. Our posters and rack cards identify how businesses create jobs and support local suppliers to make a big impact in the community.
Consumers participate by supporting their favourite local businesses, produce and products, and promoting their love of local with the hashtag #BCBuyLocal. Consumers can sign up for our newsletter at bcbuylocal.com for news about great B.C. products and businesses all year long. Businesses participate by using campaign materials to identifying themselves as locally owned, by labelling locally grown and made products in stores and restaurants, and using the hashtag #BCBuyLocal to promote how they support local producers and service providers.
We work with groups across the province to activate the campaign in their communities. Campaign partners often join to support B.C. Buy Local Week and conduct our annual survey of independent businesses. We also work with partners throughout the year, conducting business workshops to measure community impact, elevate the stories of local business, and run targeted social media campaigns. To become a campaign partner or work with us in your community, get in touch.